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Jonatan Torreblanca1997
Visual Designer
Currently working for Nacar Design as a Brand Keeper.
Actual positionUpdated December 2022
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About Me
I'm this kind of Visual designer that secretly loves to say "I am a designer" when asked, it sounds so cool. Design has been a passionate field where my inner innocent child has found that his obsessive curiosity and necessity to solve stuff is actually an existing job. Currently, I'm working as a Brand Keeper for Nacar Design in a wonderful office in Palo Alto, Barcelona. I help them to create their own visual designs, but my main mission is to make sure the company follows branding standards aligned with their strategy. As a colleague, I'm this type of guy to ask where to find a super rare feature of an Adobe software. Reading updates, trying new tools and implementing them are some of my biggest hobbies in this world. Iteration is literally a religion for me. I'm not afraid to change but to stagnate. As a result of my personality, I have become a T-shaped designer. And last but not least, as a human being I live in Arenys de Munt, a little town from Barcelona. I play indoor volleyball when it's cold and beach volleyball, when it is not. Investing time in learning about healthy habits is a mandatory thing for me, and the one I enjoy the most is to spend good quality time with my people. Sustainability is a must.
Design Education
UX Design Professional CertificateCurrently doingCoursera by Google
Graphic Design Degree2018 - 2022Instituto Europeo di Design
CFGS Graphic Design2016 - 2018ESDA Llotja
Creative Experience
Nacar DesignActual positionBrand KeeperHover for more info

As a Brand Keeper, my mission was to help the Head of Communication to create visuals that follow Nacar’s branding guidelines. Some of the duties I have developed include: Redesign of «The Nacar Times» in Mailchimp, an internal newsletter for Nacar employees. This resulted in a considerable improvement in the opening ratio for the English and Spanish versions.

a. Redefine branding guidelines and get rid of those elements that were not consistent with the company’s identity.

b. Create visual presentations for IF awards submissions, social media posts, etc.

The Others & We are Fort2021 - 2022Graphic DesignerHover for more info

These are some of the tasks I performed at The Others & We are Fort:

a. Styleframe design for clients as Movistar or KOI Squad among others.

b. Different communication pieces for several entities of the European Comission.

c. Support to the Design Department for other editorial or visual applications.

Freelance2015 - 2021Graphic DesignerHover for more info

Independent projects for clients such as: B2B of the beauty sector, the municipality of Arenys de Mar, sports entities or the real estate sector.

Wapatu & Qüidat2015 - 2021Graphic Designer
Svatour2015 - 2018Sports photographer
Skills
Creative Cloud
Photoshop
Illustrator
InDesign
Lightroom
XD
Figma
Fonts
Premiere Pro
After Effects
Acrobat Reader
Webflow
Google
Google Calendar
Google Sheets
Google Meet
Slack
Google Drive
Microsoft Office
Microsoft Outlook
Microsoft PowerPoint
Microsoft Word
Microsoft Outlook 2
Camera
Studio
Ligths